La Plus Belle Avenue du Monde
Champs-Élysées
Avenue des Champs-Élysées, Paris 8e
The world's most beautiful avenue — its luxury, fashion
and magic, coming to ChampsElysees.com.
The avenue is home to the world's most celebrated luxury flagships — Louis Vuitton, whose spectacular four-level spiral store is the most visited luxury boutique on earth, alongside Dior, Guerlain (present since 1913), Cartier and Tiffany & Co.
Every July, the Champs-Élysées hosts France's iconic Bastille Day military parade — one of the world's great ceremonial spectacles — and serves as the finish line for the final stage of the Tour de France.
The name means "Elysian Fields" — the paradise of heroes in Greek mythology. In 1667, Louis XIV's landscape architect André Le Nôtre extended the Tuileries garden westward, planting the first trees that would become the avenue.
On 26 August 1944, Charles de Gaulle led the Liberation of Paris parade down the Champs-Élysées before crowds of jubilant Parisians — one of the most dramatic moments in modern European history.
Every winter the avenue is transformed by its legendary Christmas illuminations — 400 trees lit with hundreds of thousands of lights — drawing visitors from across the globe to experience Paris at its most magical.
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